Algorithm Updates Panda updates Google's Panda Update is a search filter introduced in February 2011 meant to stop sites with poor quality content from working their way into Google's top search results. Panda is updated from time-to-time. When this happens, sites previously hit may escape, if they've made the right changes . (Formed against Content spamming ) Content spinning It is all about using a robot (software) to rewrite your article enough that another robot (Google) will think it’s a different article. It does this hundreds of times within minutes. The “new” content can be submitted to hundreds of blogs, usually with an SEO benefit in mind. Penguin Updates ( formed against Link spamming ) In 2012, Google officially launched the web spam algorithm update, which specifically targeted link spam and manipulative link building practices. The webspam algorithm later became known (officially) as the Penguin algorithm update via a tweet from Ma...